Novak Djokovic - US Open 2011 Champion

Serbian Novak Djokovic won his third grandslam of the year 2011 to cap an amazing year of power packed tennis in which he demolished Rafael Nadal and Roger Federer in an amazing fashion...

Novak Djokovic beat Rafael Nadal in the finals 6-2, 6-4, 6-7, 6-1 in four hours and 10 minutes to win his fourth grand slam...

 

Novak Djokovic with US Open 2011 Trophy

Historic seasons are usually hard to come by, but not as much in the last decade. However, Novak Djokovic's run to his first US Open title in a year when he also won the Australian Open again and grabbed his first Wimbledon crown is right up there with John McEnroe's incredible 1984 season, Roger Federer's whirlwind 2004-07 seasons (the Swiss won three Slams in 2004, 2006 and 2007) and slightly better than the three-Slam 2010 season put together by the man he vanquished, 6-2, 6-4, 6-7, 6-1, in the 2011 final, Rafael Nadal.

 

Serbian Djokovic reacts after winning the US Open 2011 finals beating Rafael Nadal

 

Novak Djokovic acknowledges the crowd after winning the US Open

 

Djokovic kisses the US Open trophy

 

US Open 2011 Champion Novak Djokovic and runners-up Rafael Nadal

 

Novak Djokovic in a photo shoot to show off his US Open title at Times Square in New York

 

 Serbian tennis star and World No. 1 Novak Djokovic shows his US Open trophy at New York Times Square

 

Novak Djokovic in all smiles

 Novak Djokovic wins US Open 2011 men's title... Is this news to us??   His amazing year capped off with his third grandslam of the year!!! Whats next? a golden slam next year or come back by Nadal or Federer??? Or do we get to see Murray coming up in the rankings???  Lets see what happens.. exciting times in men's tennis :)

Samantha Stosur - US Open Women's Champion 2011

For the third time this year, we have a new Women's grandslam winner... This time its the Aussie Samantha Stosur who shocked 13-time Grand Slam champion Serena Williams  6-2, 6-3,  to win her first grand slam in the form of US Open.

Samantha Stosur is the first Australian woman to win a Grand Slam since Evonne Goolagong (1980 Wimbledon Women's Champion) and the first US Open since Margaret Smith Court (1973 US Open Women's Champion).

 

Aussie Sam Stosur with US Open 2011 Women's Trophy 

  

US Open 2011 Women's Champion Samantha Stosur (first Grandslam winner since Evonne Goolagong in 1980 Wimbledon)

 

Sam Stosur said, "After that first set I kind of sat down and I could feel my heart pounding out of my chest, and I thought, Okay, I’m a set up now; I’ve got a chance to win one out of the next two and I’ve got a chance." 

The match spun about out of control at the start of the second set, when on break point, Serena screamed right after she hit a forehand down the line and before Stosur was able to get her racket on the ball. Chair umpire Eva Asderaki then awarded the point to Stosur, stating that Grand Slam rules dictated that decision. Serena badly lost her temper and eventually received a code violation.

 

Sam Stosur reacts after winning the final point of the US Open's finals against Serena Williams

 

Australian Samantha Stosur is elated after winning the US Open 2011 Women's title

 

Reaction of Sam Stosur after winning her first major title in the form of US Open 2011 

After Serena's final groundstroke flew wide, the quiet Stosur then smiled in joy and knelt to the ground, as she became the first Australian woman to win a major since Evonne Goolagong at 1980 Wimbledon.

 

Sam Stosur lofts the US Open trophy that she won after beating Serena Williams in the finals on September 11, 2011 in New York

 

US Open women's winner Samantha Stosur with US Open runners-up Serena Williams

 

US Open women's champion Samantha Stosur with beaten finalist Serena Williams

 

One for the lenses - Aussie Sam Stosur kisses her US Open 2011 Women's trophy

 

US Open 2011 women's champion Sam Stosurposes with her trophy at Times Square in New York

 

Samantha Stosur poses with her US Open trophy at Times Square in New York after the party

“To go out and play the way I did is an unbelievable feeling,” Stosur said after winning her first grandslam in New York. 

Hope we get to see more of her amazing game and many more grand slam victories too... 

Adidas is all in - Women's F/W 11 campaign video

The All Adidas campaign was launched in March 2011 with the core message of "adidas is all in".  It was mainly to bring together and showcase how adidas is involved in sports, dance, music, fashion, lifestyle.

Recently Adidas launched an advertisement with the top of women's crop in the world of sports, music, dance and fashion like tennis sensation and world number one Carloine Wozniacki, American singer Katy Perry,  Captain of Chinese volleyball team Wei Qiuyue, one of China's famous actress Li Bingbing, German DJ and electronic producer DJ BabyG, photographer, blogger and sneaker aficionado Sneakerqueen and dancers from Berlin's internationally renowned ballet institute Staatsballett Berlin.

Check out the latest video that was launched with the core message of "Adidas is all in" and crafted it to fit and elevate the women's brand, based on the concept of "those who dare."

The Adidas Mantra as per the campaign quoted in the site was:

ADIDAS MANTRA: WE ARE THE GIRLS WHO DARE.

When they say no, we hear go. We give everything we’ve got then go back for more. No doubts, no holding back, no giving in — from the court to the catwalk, the stadium to the street. Whatever the game, we play the same way. Heart over head, inclusion over ego. United by passion, we go all in.

Check out some of the pictures taken during the video shoot of this Adidas advertisement...

 

 Denmark's women's tennis world number one Caroline Wozniacki

 

World Number 1 women's tennis player Caroline Wozniacki

 

Caroline Wozniacki during adidas women's f/w 11 campaign videoshoot 

 

Katy Perry during the Adidas is all in campaign videoshoot

 

American singer-songwriter Katy Perry

 

Captain of the Chinese women's volleyball team Wei Qiuyue

 

Wei Qiuyue of just 20 years - youngest Chinese women's volleyball captain

 

Chinese volleyball captain Wei Qiuyue during the adidas video shoot

 

One of China's most famous and celebrated actresses and singer Li Bingbing 

 

Li Bingbing during Adidas videoshoot

 

Dancers from Berlin's internationally renowned ballet institute Staatsballett Berlin

 

Julia Schoierer, a.k.a. Sneakerqueen, is a photographer, artist, blogger and sneaker aficionado from Berlin, Germany

 

Berlin-based DJ and electronic producer Georgina Fernandez a.k.a. Baby G

Photo and video courtesy: adidas

These campaigns are a great way to encourage women and girls to come out and perform their best in their respective fields... Way to go adidas! what next :)